Lend + Kindle = Lendle

Now you can lend and borrow books for the Kindle.  I realize I'm in a small minority here, but for me this is the second of three necessary, but not sufficient, precursors to my committing to the Kindle platform.  The third, of course, is the ability to buy and sell "used" Kindle books.  Still, this is a good start:
Once you sign up for Lendle, you'll be asked to tell us what Kindle books you own. Simply search for the books you own using the search field in the upper-right by entering their title or author, find your books in the results, and click the "I Own It" button.
If a fellow Lendler requests a book you own, you'll get a notification asking if you want to lend it. When you lend a book, the borrower will have it for 14 days, and then it will be automatically returned to your Kindle.
As I've mentioned elsewhere, I'm not crazy enough about e-reading that I'm going to shift all of my paper-reading to my iPad or a Kindle.  And, since the stuff I seem to read is either in the public domain or available used for between $0.01 and $3.99 through amazon.com, it will be awhile before I feel like I can justify paying more to have content locked into on particular platform.

Ultimately, it would be nice if we could add another option too:  the ability to redeem your physical books for e-books.  I realize the existence of libraries complicates this considerably, but surely someone can figure out a way around this.